Hi, I’m Steffi! ☺️
A designer driven by curiosity, strategy, and a strong marketing edge.

Yes, that’s me with Penny, my golden mix and occasional creative consultant. 🐾

What have I worked on?

Here’s a glimpse into the designs I’ve crafted—each one shaped by user insights, business goals, and a passion for problem-solving.

Canada digital adoption program

UX Consultation & Website Redesign

Through the government grant program, I worked with several small to medium-sized businesses to help improve the user experience of their websites.

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Par4 kitchen & Bar

Menu Redesign

Upon the launch of the restaurant's new menu, I created a double-sided menu design that was fun and vibrant, yet on-brand and easy to navigate.

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jet set candy

Responsive Sliding Cart Design

I designed a sliding cart for the New York-based jewelry company that would incorporate product variations and add-ons to enhance the user's shopping experience.

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fleet

End to End Capstone Project

Using Design Thinking, I formed a solution that helps Gen Zs feel in control of their subscriptions & practice mindful spending. This project allowed me to dive into UX research, brand ideation, wireframing, prototyping, and user testing.

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rove concepts

Layout Design & Email Marketing

I designed and implemented email newsletter layouts for the Vancouver-based luxury furniture business. These emails featured promotions, product features, and new launches. The layouts were created on Adobe XD and were sent out on Klaviyo.

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